{"id":212603,"date":"2026-07-13T21:03:04","date_gmt":"2026-07-13T19:03:04","guid":{"rendered":"https:\/\/www.professionalbyfama.com\/restyling\/?page_id=212603"},"modified":"2026-07-23T21:58:37","modified_gmt":"2026-07-23T19:58:37","slug":"products","status":"publish","type":"page","link":"https:\/\/www.professionalbyfama.com\/en\/products\/","title":{"rendered":"Products"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"212603\" class=\"elementor elementor-212603 elementor-205122\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2d0ad58f e-con-full e-flex sc_layouts_column_icons_position_left e-con e-parent\" data-id=\"2d0ad58f\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6a48c456 elementor-widget__width-auto sc_fly_static elementor-widget elementor-widget-heading\" data-id=\"6a48c456\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">products<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-a00e237 e-flex e-con-boxed sc_layouts_column_icons_position_left e-con e-parent\" data-id=\"a00e237\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e5519d4 sc_fly_static elementor-widget elementor-widget-spacer\" data-id=\"e5519d4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0c6e5eb sc_fly_static elementor-widget elementor-widget-text-editor\" data-id=\"0c6e5eb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>THE POWER BEHIND YOUR PERFORMANCE<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-62aa5e0 sc_fly_static elementor-widget elementor-widget-heading\" data-id=\"62aa5e0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Master every strand. Elevate your technique.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ed01173 sc_fly_static elementor-widget elementor-widget-text-editor\" data-id=\"ed01173\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>More than professional hair products &#8211; advanced technologies designed to give you complete control over the hair fiber. From bold color transformations to intensive hair repair, through to precision styling and texture definition, discover high-performance systems created to follow your creativity and deliver flawless, long-lasting results with absolute precision.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4950295 sc_height_medium sc_fly_static elementor-widget elementor-widget-spacer\" data-id=\"4950295\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-bee1086 e-con e-atomic-element e-flexbox-base e-bee1086-44efc79 \" data-id=\"bee1086\" data-element_type=\"e-flexbox\" data-e-type=\"e-flexbox\" data-interaction-id=\"bee1086\" data-e-type=\"e-flexbox\" data-id=\"bee1086\">\n    \t\t<div class=\"elementor-element elementor-element-6af48a1 elementor-cta--skin-cover elementor-cta--valign-bottom elementor-widget__width-initial elementor-widget-mobile__width-initial elementor-animated-content elementor-bg-transform elementor-bg-transform-zoom-in sc_fly_static elementor-widget elementor-widget-call-to-action\" data-id=\"6af48a1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"call-to-action.default\">\n\t\t\t\t\t\t\t<a class=\"elementor-cta\" href=\"https:\/\/www.professionalbyfama.com\/prodotti\/colore\/\">\n\t\t\t\t\t<div class=\"elementor-cta__bg-wrapper\">\n\t\t\t\t<div class=\"elementor-cta__bg elementor-bg\" style=\"background-image: url(https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/06\/Colore.png);\" role=\"img\" aria-label=\"colore\"><\/div>\n\t\t\t\t<div class=\"elementor-cta__bg-overlay\"><\/div>\n\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-cta__content\">\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<h2 class=\"elementor-cta__title elementor-cta__content-item elementor-content-item elementor-animated-item--grow\">\n\t\t\t\t\t\tCOLOR\t\t\t\t\t<\/h2>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-cta__description elementor-cta__content-item elementor-content-item elementor-animated-item--grow\">\n\t\t\t\t\t\tAdvanced color technology and professional precision for vibrant, long-lasting, uncompromising results.\n\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-cta__button-wrapper elementor-cta__content-item elementor-content-item elementor-animated-item--grow\">\n\t\t\t\t\t<span class=\"elementor-cta__button elementor-button elementor-size-\">\n\t\t\t\t\t\tDiscover\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e63354f elementor-cta--skin-cover elementor-cta--valign-bottom elementor-widget__width-initial elementor-animated-content elementor-bg-transform elementor-bg-transform-zoom-in sc_fly_static elementor-widget elementor-widget-call-to-action\" data-id=\"e63354f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"call-to-action.default\">\n\t\t\t\t\t\t\t<a class=\"elementor-cta\" href=\"https:\/\/www.professionalbyfama.com\/prodotti\/trattamenti\/\">\n\t\t\t\t\t<div class=\"elementor-cta__bg-wrapper\">\n\t\t\t\t<div class=\"elementor-cta__bg elementor-bg\" style=\"background-image: url(https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/06\/Trattamento.png);\" role=\"img\" aria-label=\"trattamento\"><\/div>\n\t\t\t\t<div class=\"elementor-cta__bg-overlay\"><\/div>\n\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-cta__content\">\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<h2 class=\"elementor-cta__title elementor-cta__content-item elementor-content-item elementor-animated-item--grow\">\n\t\t\t\t\t\tCARE\t\t\t\t\t<\/h2>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-cta__description elementor-cta__content-item elementor-content-item elementor-animated-item--grow\">\n\t\t\t\t\t\tHigh-performance hair treatments that restore the hair\u2019s internal structure, strengthen the fiber, and support even the most demanding salon services.\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-cta__button-wrapper elementor-cta__content-item elementor-content-item elementor-animated-item--grow\">\n\t\t\t\t\t<span class=\"elementor-cta__button elementor-button elementor-size-\">\n\t\t\t\t\t\tDiscover\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a93ec39 elementor-cta--skin-cover elementor-cta--valign-bottom elementor-widget__width-initial elementor-animated-content elementor-bg-transform elementor-bg-transform-zoom-in sc_fly_static elementor-widget elementor-widget-call-to-action\" data-id=\"a93ec39\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"call-to-action.default\">\n\t\t\t\t\t\t\t<a class=\"elementor-cta\" href=\"https:\/\/www.professionalbyfama.com\/prodotti\/styling\/\">\n\t\t\t\t\t<div class=\"elementor-cta__bg-wrapper\">\n\t\t\t\t<div class=\"elementor-cta__bg elementor-bg\" style=\"background-image: url(https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/06\/Styling.png);\" role=\"img\" aria-label=\"styling\"><\/div>\n\t\t\t\t<div class=\"elementor-cta__bg-overlay\"><\/div>\n\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-cta__content\">\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<h2 class=\"elementor-cta__title elementor-cta__content-item elementor-content-item elementor-animated-item--grow\">\n\t\t\t\t\t\tSTYLING\t\t\t\t\t<\/h2>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-cta__description elementor-cta__content-item elementor-content-item elementor-animated-item--grow\">\n\t\t\t\t\t\tShape, define and control every look. Professional styling products designed for maximum hold, texture and creative freedom.\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-cta__button-wrapper elementor-cta__content-item elementor-content-item elementor-animated-item--grow\">\n\t\t\t\t\t<span class=\"elementor-cta__button elementor-button elementor-size-\">\n\t\t\t\t\t\tDiscover\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t<\/div>\n\t\t\n<\/div>\n<div class=\"e-con-gap-no elementor-element elementor-element-161f291 e-flex e-con-boxed sc_layouts_column_icons_position_left e-con e-parent\" data-id=\"161f291\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-bda9c6a scheme_light elementor-section-boxed elementor-section-height-default elementor-section-height-default sc_fly_static\" data-id=\"bda9c6a\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-extended\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-68ce805 sc_content_align_inherit sc_layouts_column_icons_position_left sc_fly_static\" data-id=\"68ce805\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-fe9c8e7 sc_height_huge sc_fly_static elementor-widget elementor-widget-spacer\" data-id=\"fe9c8e7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div data-animation-type=\"block\" class=\"elementor-element elementor-element-6baf34d animation_type_block sc_fly_static elementor-invisible elementor-widget elementor-widget-trx_sc_title\" data-id=\"6baf34d\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;beautique-fadeinup&quot;}\" data-widget_type=\"trx_sc_title.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div\t\tclass=\"sc_title sc_title_default\" ><h1 class=\"sc_item_title sc_title_title sc_align_center sc_item_title_style_default sc_item_title_tag\"\n\t\t\t><span class=\"sc_item_title_text\">LATEST LAUNCHES<\/span><\/h1><div class=\"sc_item_descr sc_title_descr sc_align_center\"><p>Discover the latest professional hair innovations - engineered to exceed industry standards and elevate salon performance to the next level.<\/p>\n<\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3390ac2 sc_height_small sc_fly_static elementor-widget elementor-widget-spacer\" data-id=\"3390ac2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div data-animation-type=\"sequental\" data-animation-stagger=\"\" class=\"elementor-element elementor-element-32a224e animation_type_sequental sc_fly_static elementor-invisible elementor-widget elementor-widget-trx_sc_extended_products\" data-id=\"32a224e\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;beautique-fadeinup&quot;,&quot;_animation_delay&quot;:100}\" data-widget_type=\"trx_sc_extended_products.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div  \n\tclass=\"sc_extended_products sc_extended_products_hovered\" ><div class=\"sc_extended_products_content sc_item_content\" ><div class=\"woocommerce columns-4 \"><ul class=\"products columns-3-tablet columns-2-mobile products_style_hovered columns-4\">\n\t<li class=\"product type-product post-211336 status-publish first instock product_cat-blondher-bleaching has-post-thumbnail shipping-taxable product-type-simple product_style_hovered\">\n\t\t\t\t<div class=\"post_item post_layout_thumbs\"\n\t\t\t\t\t>\n\t\t\t<div class=\"post_featured hover_shop\">\n\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.professionalbyfama.com\/en\/product\/essential-pro\/\">\n\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"600\" height=\"600\" src=\"https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/07\/essential-pro-600x600.png\" class=\"attachment-woocommerce_single size-woocommerce_single\" alt=\"&lt;a href=&quot;https:\/\/www.professionalbyfama.com\/en\/product\/essential-pro\/&quot;&gt;ESSENTIAL PRO&lt;\/a&gt;\" srcset=\"https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/07\/essential-pro-600x600.png 600w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/07\/essential-pro-300x300.png 300w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/07\/essential-pro-1024x1024.png 1024w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/07\/essential-pro-150x150.png 150w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/07\/essential-pro-768x768.png 768w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/07\/essential-pro-1536x1536.png 1536w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/07\/essential-pro-370x370.png 370w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/07\/essential-pro-120x120.png 120w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/07\/essential-pro-840x840.png 840w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/07\/essential-pro-410x410.png 410w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/07\/essential-pro.png 2048w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/>\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<div class=\"mask\"><\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"icons\">\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"item-hovered-info\">\n\t\t\t\t\t\t\t<h2 class=\"woocommerce-loop-product__title\"><a href=\"https:\/\/www.professionalbyfama.com\/en\/product\/essential-pro\/\">ESSENTIAL PRO<\/a><\/h2>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<a rel=\"nofollow\" href=\"https:\/\/www.professionalbyfama.com\/en\/product\/essential-pro\/\" \n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\taria-hidden=\"true\" \n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tdata-quantity=\"1\" \n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tdata-product_id=\"211336\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tdata-product_sku=\"\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tclass=\"shop_cart icon-shopping-cart button add_to_cart_button product_type_simple product_out_stock ajax_add_to_cart\"><span class=\"icon-anim\"><\/span><\/a>\t\t\t\t\t<a href=\"https:\/\/www.professionalbyfama.com\/en\/product\/essential-pro\/\" aria-hidden=\"true\" class=\"shop_link\">\n\t\t\t\t\t\t<span class=\"icon-anim\"><\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t<div class=\"post_data\">\n\t\t\t\t<div class=\"post_data_inner\">\n\t\t\t\t\t<div class=\"post_header entry-header\">\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t<\/li>\n\t<li class=\"product type-product post-210089 status-publish instock product_cat-treatments product_cat-new-lets-boost-en product_cat-fiber-care product_tag-natural-hair product_tag-dry-and-dehydrated-hair has-post-thumbnail shipping-taxable product-type-simple product_style_hovered\">\n\t\t\t\t<div class=\"post_item post_layout_thumbs\"\n\t\t\t\t\t>\n\t\t\t<div class=\"post_featured hover_shop\">\n\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.professionalbyfama.com\/en\/product\/nourishing-gloss-oil\/\">\n\t\t\t\t<img decoding=\"async\" width=\"600\" height=\"600\" src=\"https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/07\/gloss-oil-600x600.png\" class=\"attachment-woocommerce_single size-woocommerce_single\" alt=\"&lt;a href=&quot;https:\/\/www.professionalbyfama.com\/en\/product\/nourishing-gloss-oil\/&quot;&gt;NOURISHING GLOSS OIL&lt;\/a&gt;\" srcset=\"https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/07\/gloss-oil-600x600.png 600w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/07\/gloss-oil-300x300.png 300w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/07\/gloss-oil-1024x1024.png 1024w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/07\/gloss-oil-150x150.png 150w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/07\/gloss-oil-768x768.png 768w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/07\/gloss-oil-1536x1536.png 1536w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/07\/gloss-oil-370x370.png 370w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/07\/gloss-oil-120x120.png 120w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/07\/gloss-oil-840x840.png 840w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/07\/gloss-oil-410x410.png 410w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/07\/gloss-oil.png 2048w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/>\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<div class=\"mask\"><\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"icons\">\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"item-hovered-info\">\n\t\t\t\t\t\t\t<h2 class=\"woocommerce-loop-product__title\"><a href=\"https:\/\/www.professionalbyfama.com\/en\/product\/nourishing-gloss-oil\/\">NOURISHING GLOSS OIL<\/a><\/h2>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<a rel=\"nofollow\" href=\"https:\/\/www.professionalbyfama.com\/en\/product\/nourishing-gloss-oil\/\" \n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\taria-hidden=\"true\" \n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tdata-quantity=\"1\" \n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tdata-product_id=\"210089\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tdata-product_sku=\"\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tclass=\"shop_cart icon-shopping-cart button add_to_cart_button product_type_simple product_out_stock ajax_add_to_cart\"><span class=\"icon-anim\"><\/span><\/a>\t\t\t\t\t<a href=\"https:\/\/www.professionalbyfama.com\/en\/product\/nourishing-gloss-oil\/\" aria-hidden=\"true\" class=\"shop_link\">\n\t\t\t\t\t\t<span class=\"icon-anim\"><\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t<div class=\"post_data\">\n\t\t\t\t<div class=\"post_data_inner\">\n\t\t\t\t\t<div class=\"post_header entry-header\">\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t<\/li>\n\t<li class=\"product type-product post-210077 status-publish instock product_cat-treatments product_cat-new-lets-boost-en product_cat-fiber-care product_tag-natural-hair product_tag-dry-and-dehydrated-hair has-post-thumbnail shipping-taxable product-type-simple product_style_hovered\">\n\t\t\t\t<div class=\"post_item post_layout_thumbs\"\n\t\t\t\t\t>\n\t\t\t<div class=\"post_featured hover_shop\">\n\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.professionalbyfama.com\/en\/product\/nourishing-pre-brushing-serum\/\">\n\t\t\t\t<img decoding=\"async\" width=\"600\" height=\"600\" src=\"https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/06\/LETS-BOOST-nourishing-pre-brushing-serum-600x600.webp\" class=\"attachment-woocommerce_single size-woocommerce_single\" alt=\"&lt;a href=&quot;https:\/\/www.professionalbyfama.com\/en\/product\/nourishing-pre-brushing-serum\/&quot;&gt;NOURISHING PRE-BRUSHING SERUM&lt;\/a&gt;\" srcset=\"https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/06\/LETS-BOOST-nourishing-pre-brushing-serum-600x600.webp 600w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/06\/LETS-BOOST-nourishing-pre-brushing-serum-300x300.webp 300w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/06\/LETS-BOOST-nourishing-pre-brushing-serum-1024x1024.webp 1024w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/06\/LETS-BOOST-nourishing-pre-brushing-serum-150x150.webp 150w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/06\/LETS-BOOST-nourishing-pre-brushing-serum-768x768.webp 768w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/06\/LETS-BOOST-nourishing-pre-brushing-serum-370x370.webp 370w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/06\/LETS-BOOST-nourishing-pre-brushing-serum-120x120.webp 120w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/06\/LETS-BOOST-nourishing-pre-brushing-serum-840x840.webp 840w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/06\/LETS-BOOST-nourishing-pre-brushing-serum-410x410.webp 410w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/06\/LETS-BOOST-nourishing-pre-brushing-serum.webp 1200w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/>\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<div class=\"mask\"><\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"icons\">\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"item-hovered-info\">\n\t\t\t\t\t\t\t<h2 class=\"woocommerce-loop-product__title\"><a href=\"https:\/\/www.professionalbyfama.com\/en\/product\/nourishing-pre-brushing-serum\/\">NOURISHING PRE-BRUSHING SERUM<\/a><\/h2>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<a rel=\"nofollow\" href=\"https:\/\/www.professionalbyfama.com\/en\/product\/nourishing-pre-brushing-serum\/\" \n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\taria-hidden=\"true\" \n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tdata-quantity=\"1\" \n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tdata-product_id=\"210077\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tdata-product_sku=\"\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tclass=\"shop_cart icon-shopping-cart button add_to_cart_button product_type_simple product_out_stock ajax_add_to_cart\"><span class=\"icon-anim\"><\/span><\/a>\t\t\t\t\t<a href=\"https:\/\/www.professionalbyfama.com\/en\/product\/nourishing-pre-brushing-serum\/\" aria-hidden=\"true\" class=\"shop_link\">\n\t\t\t\t\t\t<span class=\"icon-anim\"><\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t<div class=\"post_data\">\n\t\t\t\t<div class=\"post_data_inner\">\n\t\t\t\t\t<div class=\"post_header entry-header\">\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t<\/li>\n\t<li class=\"product type-product post-210064 status-publish last instock product_cat-lets-boost product_cat-cura-della-fibra product_cat-trattamento product_tag-cura-fibra product_tag-capelli-naturali product_tag-capelli-secchi-e-disidratati has-post-thumbnail shipping-taxable product-type-simple product_style_hovered\">\n\t\t\t\t<div class=\"post_item post_layout_thumbs\"\n\t\t\t\t\t>\n\t\t\t<div class=\"post_featured hover_shop\">\n\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.professionalbyfama.com\/en\/product\/nourishing-fluid-mask\/\">\n\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"600\" src=\"https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/06\/LETS-BOOST-nourishing-fluid-mask-600x600.webp\" class=\"attachment-woocommerce_single size-woocommerce_single\" alt=\"&lt;a href=&quot;https:\/\/www.professionalbyfama.com\/en\/product\/nourishing-fluid-mask\/&quot;&gt;NOURISHING FLUID MASK&lt;\/a&gt;\" srcset=\"https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/06\/LETS-BOOST-nourishing-fluid-mask-600x600.webp 600w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/06\/LETS-BOOST-nourishing-fluid-mask-300x300.webp 300w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/06\/LETS-BOOST-nourishing-fluid-mask-1024x1024.webp 1024w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/06\/LETS-BOOST-nourishing-fluid-mask-150x150.webp 150w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/06\/LETS-BOOST-nourishing-fluid-mask-768x768.webp 768w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/06\/LETS-BOOST-nourishing-fluid-mask-370x370.webp 370w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/06\/LETS-BOOST-nourishing-fluid-mask-120x120.webp 120w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/06\/LETS-BOOST-nourishing-fluid-mask-840x840.webp 840w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/06\/LETS-BOOST-nourishing-fluid-mask-410x410.webp 410w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/06\/LETS-BOOST-nourishing-fluid-mask.webp 1200w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/>\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<div class=\"mask\"><\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"icons\">\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"item-hovered-info\">\n\t\t\t\t\t\t\t<h2 class=\"woocommerce-loop-product__title\"><a href=\"https:\/\/www.professionalbyfama.com\/en\/product\/nourishing-fluid-mask\/\">NOURISHING FLUID MASK<\/a><\/h2>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<a rel=\"nofollow\" href=\"https:\/\/www.professionalbyfama.com\/en\/product\/nourishing-fluid-mask\/\" \n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\taria-hidden=\"true\" \n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tdata-quantity=\"1\" \n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tdata-product_id=\"210064\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tdata-product_sku=\"\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tclass=\"shop_cart icon-shopping-cart button add_to_cart_button product_type_simple product_out_stock ajax_add_to_cart\"><span class=\"icon-anim\"><\/span><\/a>\t\t\t\t\t<a href=\"https:\/\/www.professionalbyfama.com\/en\/product\/nourishing-fluid-mask\/\" aria-hidden=\"true\" class=\"shop_link\">\n\t\t\t\t\t\t<span class=\"icon-anim\"><\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t<div class=\"post_data\">\n\t\t\t\t<div class=\"post_data_inner\">\n\t\t\t\t\t<div class=\"post_header entry-header\">\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t<\/li>\n\t<li class=\"product type-product post-210060 status-publish first instock product_cat-treatments product_cat-new-lets-boost-en product_tag-natural-hair product_tag-dry-and-dehydrated-hair has-post-thumbnail shipping-taxable product-type-simple product_style_hovered\">\n\t\t\t\t<div class=\"post_item post_layout_thumbs\"\n\t\t\t\t\t>\n\t\t\t<div class=\"post_featured hover_shop\">\n\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.professionalbyfama.com\/en\/product\/nourishing-shampoo\/\">\n\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"600\" src=\"https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/06\/LETS-BOOST-nourishing-shampoo-600x600.webp\" class=\"attachment-woocommerce_single size-woocommerce_single\" alt=\"&lt;a href=&quot;https:\/\/www.professionalbyfama.com\/en\/product\/nourishing-shampoo\/&quot;&gt;NOURISHING SHAMPOO&lt;\/a&gt;\" srcset=\"https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/06\/LETS-BOOST-nourishing-shampoo-600x600.webp 600w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/06\/LETS-BOOST-nourishing-shampoo-300x300.webp 300w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/06\/LETS-BOOST-nourishing-shampoo-1024x1024.webp 1024w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/06\/LETS-BOOST-nourishing-shampoo-150x150.webp 150w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/06\/LETS-BOOST-nourishing-shampoo-768x768.webp 768w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/06\/LETS-BOOST-nourishing-shampoo-370x370.webp 370w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/06\/LETS-BOOST-nourishing-shampoo-120x120.webp 120w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/06\/LETS-BOOST-nourishing-shampoo-840x840.webp 840w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/06\/LETS-BOOST-nourishing-shampoo-410x410.webp 410w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/06\/LETS-BOOST-nourishing-shampoo.webp 1200w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/>\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<div class=\"mask\"><\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"icons\">\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"item-hovered-info\">\n\t\t\t\t\t\t\t<h2 class=\"woocommerce-loop-product__title\"><a href=\"https:\/\/www.professionalbyfama.com\/en\/product\/nourishing-shampoo\/\">NOURISHING SHAMPOO<\/a><\/h2>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<a rel=\"nofollow\" href=\"https:\/\/www.professionalbyfama.com\/en\/product\/nourishing-shampoo\/\" \n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\taria-hidden=\"true\" \n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tdata-quantity=\"1\" \n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tdata-product_id=\"210060\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tdata-product_sku=\"\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tclass=\"shop_cart icon-shopping-cart button add_to_cart_button product_type_simple product_out_stock ajax_add_to_cart\"><span class=\"icon-anim\"><\/span><\/a>\t\t\t\t\t<a href=\"https:\/\/www.professionalbyfama.com\/en\/product\/nourishing-shampoo\/\" aria-hidden=\"true\" class=\"shop_link\">\n\t\t\t\t\t\t<span class=\"icon-anim\"><\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t<div class=\"post_data\">\n\t\t\t\t<div class=\"post_data_inner\">\n\t\t\t\t\t<div class=\"post_header entry-header\">\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t<\/li>\n\t<li class=\"product type-product post-210051 status-publish instock product_cat-color-care product_cat-treatments product_cat-new-color-lover-en product_tag-colored-hair has-post-thumbnail shipping-taxable product-type-simple product_style_hovered\">\n\t\t\t\t<div class=\"post_item post_layout_thumbs\"\n\t\t\t\t\t>\n\t\t\t<div class=\"post_featured hover_shop\">\n\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.professionalbyfama.com\/en\/product\/post-color-oxidation-blocker-cream\/\">\n\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"600\" src=\"https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/06\/COLOR-LOVER-post-color-oxidation-blocker-cream-600x600.webp\" class=\"attachment-woocommerce_single size-woocommerce_single\" alt=\"&lt;a href=&quot;https:\/\/www.professionalbyfama.com\/en\/product\/post-color-oxidation-blocker-cream\/&quot;&gt;POST-COLOR OXIDATION BLOCKER CREAM&lt;\/a&gt;\" srcset=\"https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/06\/COLOR-LOVER-post-color-oxidation-blocker-cream-600x600.webp 600w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/06\/COLOR-LOVER-post-color-oxidation-blocker-cream-300x300.webp 300w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/06\/COLOR-LOVER-post-color-oxidation-blocker-cream-1024x1024.webp 1024w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/06\/COLOR-LOVER-post-color-oxidation-blocker-cream-150x150.webp 150w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/06\/COLOR-LOVER-post-color-oxidation-blocker-cream-768x768.webp 768w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/06\/COLOR-LOVER-post-color-oxidation-blocker-cream-370x370.webp 370w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/06\/COLOR-LOVER-post-color-oxidation-blocker-cream-120x120.webp 120w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/06\/COLOR-LOVER-post-color-oxidation-blocker-cream-840x840.webp 840w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/06\/COLOR-LOVER-post-color-oxidation-blocker-cream-410x410.webp 410w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/06\/COLOR-LOVER-post-color-oxidation-blocker-cream.webp 1200w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/>\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<div class=\"mask\"><\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"icons\">\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"item-hovered-info\">\n\t\t\t\t\t\t\t<h2 class=\"woocommerce-loop-product__title\"><a href=\"https:\/\/www.professionalbyfama.com\/en\/product\/post-color-oxidation-blocker-cream\/\">POST-COLOR OXIDATION BLOCKER CREAM<\/a><\/h2>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<a rel=\"nofollow\" href=\"https:\/\/www.professionalbyfama.com\/en\/product\/post-color-oxidation-blocker-cream\/\" \n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\taria-hidden=\"true\" \n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tdata-quantity=\"1\" \n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tdata-product_id=\"210051\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tdata-product_sku=\"\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tclass=\"shop_cart icon-shopping-cart button add_to_cart_button product_type_simple product_out_stock ajax_add_to_cart\"><span class=\"icon-anim\"><\/span><\/a>\t\t\t\t\t<a href=\"https:\/\/www.professionalbyfama.com\/en\/product\/post-color-oxidation-blocker-cream\/\" aria-hidden=\"true\" class=\"shop_link\">\n\t\t\t\t\t\t<span class=\"icon-anim\"><\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t<div class=\"post_data\">\n\t\t\t\t<div class=\"post_data_inner\">\n\t\t\t\t\t<div class=\"post_header entry-header\">\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t<\/li>\n\t<li class=\"product type-product post-210048 status-publish instock product_cat-new-color-lover-en product_cat-color-care product_cat-treatments product_tag-colored-hair has-post-thumbnail shipping-taxable product-type-simple product_style_hovered\">\n\t\t\t\t<div class=\"post_item post_layout_thumbs\"\n\t\t\t\t\t>\n\t\t\t<div class=\"post_featured hover_shop\">\n\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.professionalbyfama.com\/en\/product\/pre-color-porosity-equalizer-fluid\/\">\n\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"600\" src=\"https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/06\/COLOR-LOVER-pre-color-porosity-equilizer-fluid-600x600.webp\" class=\"attachment-woocommerce_single size-woocommerce_single\" alt=\"&lt;a href=&quot;https:\/\/www.professionalbyfama.com\/en\/product\/pre-color-porosity-equalizer-fluid\/&quot;&gt;PRE-COLOR POROSITY EQUALIZER FLUID&lt;\/a&gt;\" srcset=\"https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/06\/COLOR-LOVER-pre-color-porosity-equilizer-fluid-600x600.webp 600w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/06\/COLOR-LOVER-pre-color-porosity-equilizer-fluid-300x300.webp 300w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/06\/COLOR-LOVER-pre-color-porosity-equilizer-fluid-1024x1024.webp 1024w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/06\/COLOR-LOVER-pre-color-porosity-equilizer-fluid-150x150.webp 150w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/06\/COLOR-LOVER-pre-color-porosity-equilizer-fluid-768x768.webp 768w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/06\/COLOR-LOVER-pre-color-porosity-equilizer-fluid-370x370.webp 370w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/06\/COLOR-LOVER-pre-color-porosity-equilizer-fluid-120x120.webp 120w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/06\/COLOR-LOVER-pre-color-porosity-equilizer-fluid-840x840.webp 840w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/06\/COLOR-LOVER-pre-color-porosity-equilizer-fluid-410x410.webp 410w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/06\/COLOR-LOVER-pre-color-porosity-equilizer-fluid.webp 1200w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/>\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<div class=\"mask\"><\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"icons\">\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"item-hovered-info\">\n\t\t\t\t\t\t\t<h2 class=\"woocommerce-loop-product__title\"><a href=\"https:\/\/www.professionalbyfama.com\/en\/product\/pre-color-porosity-equalizer-fluid\/\">PRE-COLOR POROSITY EQUALIZER FLUID<\/a><\/h2>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<a rel=\"nofollow\" href=\"https:\/\/www.professionalbyfama.com\/en\/product\/pre-color-porosity-equalizer-fluid\/\" \n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\taria-hidden=\"true\" \n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tdata-quantity=\"1\" \n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tdata-product_id=\"210048\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tdata-product_sku=\"\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tclass=\"shop_cart icon-shopping-cart button add_to_cart_button product_type_simple product_out_stock ajax_add_to_cart\"><span class=\"icon-anim\"><\/span><\/a>\t\t\t\t\t<a href=\"https:\/\/www.professionalbyfama.com\/en\/product\/pre-color-porosity-equalizer-fluid\/\" aria-hidden=\"true\" class=\"shop_link\">\n\t\t\t\t\t\t<span class=\"icon-anim\"><\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t<div class=\"post_data\">\n\t\t\t\t<div class=\"post_data_inner\">\n\t\t\t\t\t<div class=\"post_header entry-header\">\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t<\/li>\n\t<li class=\"product type-product post-210040 status-publish last instock product_cat-color-care product_cat-treatments product_cat-new-color-lover-en product_tag-colored-hair has-post-thumbnail shipping-taxable product-type-simple product_style_hovered\">\n\t\t\t\t<div class=\"post_item post_layout_thumbs\"\n\t\t\t\t\t>\n\t\t\t<div class=\"post_featured hover_shop\">\n\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.professionalbyfama.com\/en\/product\/color-protecting-thermic-serum\/\">\n\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"600\" src=\"https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/06\/COLOR-LOVER-color-protecting-thermic-serum-600x600.webp\" class=\"attachment-woocommerce_single size-woocommerce_single\" alt=\"&lt;a href=&quot;https:\/\/www.professionalbyfama.com\/en\/product\/color-protecting-thermic-serum\/&quot;&gt;COLOR PROTECTING THERMIC SERUM&lt;\/a&gt;\" srcset=\"https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/06\/COLOR-LOVER-color-protecting-thermic-serum-600x600.webp 600w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/06\/COLOR-LOVER-color-protecting-thermic-serum-300x300.webp 300w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/06\/COLOR-LOVER-color-protecting-thermic-serum-1024x1024.webp 1024w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/06\/COLOR-LOVER-color-protecting-thermic-serum-150x150.webp 150w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/06\/COLOR-LOVER-color-protecting-thermic-serum-768x768.webp 768w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/06\/COLOR-LOVER-color-protecting-thermic-serum-370x370.webp 370w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/06\/COLOR-LOVER-color-protecting-thermic-serum-120x120.webp 120w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/06\/COLOR-LOVER-color-protecting-thermic-serum-840x840.webp 840w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/06\/COLOR-LOVER-color-protecting-thermic-serum-410x410.webp 410w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/06\/COLOR-LOVER-color-protecting-thermic-serum.webp 1200w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/>\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<div class=\"mask\"><\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"icons\">\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"item-hovered-info\">\n\t\t\t\t\t\t\t<h2 class=\"woocommerce-loop-product__title\"><a href=\"https:\/\/www.professionalbyfama.com\/en\/product\/color-protecting-thermic-serum\/\">COLOR PROTECTING THERMIC SERUM<\/a><\/h2>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<a rel=\"nofollow\" href=\"https:\/\/www.professionalbyfama.com\/en\/product\/color-protecting-thermic-serum\/\" \n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\taria-hidden=\"true\" \n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tdata-quantity=\"1\" \n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tdata-product_id=\"210040\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tdata-product_sku=\"\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tclass=\"shop_cart icon-shopping-cart button add_to_cart_button product_type_simple product_out_stock ajax_add_to_cart\"><span class=\"icon-anim\"><\/span><\/a>\t\t\t\t\t<a href=\"https:\/\/www.professionalbyfama.com\/en\/product\/color-protecting-thermic-serum\/\" aria-hidden=\"true\" class=\"shop_link\">\n\t\t\t\t\t\t<span class=\"icon-anim\"><\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t<div class=\"post_data\">\n\t\t\t\t<div class=\"post_data_inner\">\n\t\t\t\t\t<div class=\"post_header entry-header\">\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t<\/li>\n<\/ul>\n<\/div><\/div><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-58bb20c sc_height_huge sc_fly_static elementor-widget elementor-widget-spacer\" data-id=\"58bb20c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t<div class=\"e-con-with-custom-width elementor-element elementor-element-ea9a24b e-flex e-con-boxed sc_layouts_column_icons_position_left e-con e-parent\" data-id=\"ea9a24b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-76558ed sc_height_large sc_fly_static elementor-widget elementor-widget-spacer\" data-id=\"76558ed\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-350c114 sc_fly_static elementor-widget elementor-widget-heading\" data-id=\"350c114\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">LATEST ARTICLES<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3a17faa elementor-grid-3 elementor-grid-tablet-2 elementor-grid-mobile-1 elementor-posts--thumbnail-top elementor-card-shadow-yes elementor-posts__hover-gradient sc_fly_static elementor-widget elementor-widget-posts\" data-id=\"3a17faa\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;pagination_type&quot;:&quot;prev_next&quot;,&quot;cards_columns&quot;:&quot;3&quot;,&quot;cards_columns_tablet&quot;:&quot;2&quot;,&quot;cards_columns_mobile&quot;:&quot;1&quot;,&quot;cards_row_gap&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:35,&quot;sizes&quot;:[]},&quot;cards_row_gap_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;cards_row_gap_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"posts.cards\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-posts-container elementor-posts elementor-posts--skin-cards elementor-grid\" role=\"list\">\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-210760 post type-post status-publish format-standard has-post-thumbnail hentry category-blonde-hair-care category-trattamento-2 tag-true-blonde-en\" role=\"listitem\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/www.professionalbyfama.com\/en\/wondher-true-blonde-extreme-radiance-visible-density-the-new-architecture-of-blonde\/\" tabindex=\"-1\" ><div class=\"elementor-post__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"2560\" height=\"853\" src=\"https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/07\/BLOG_true-blonde-scaled.webp\" class=\"attachment-full size-full wp-image-210754\" alt=\"\" srcset=\"https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/07\/BLOG_true-blonde-scaled.webp 2560w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/07\/BLOG_true-blonde-300x100.webp 300w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/07\/BLOG_true-blonde-1024x341.webp 1024w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/07\/BLOG_true-blonde-768x256.webp 768w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/07\/BLOG_true-blonde-1536x512.webp 1536w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/07\/BLOG_true-blonde-2048x683.webp 2048w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/07\/BLOG_true-blonde-370x123.webp 370w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/07\/BLOG_true-blonde-840x280.webp 840w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/07\/BLOG_true-blonde-410x137.webp 410w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/07\/BLOG_true-blonde-600x200.webp 600w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/><\/div><\/a>\n\t\t\t\t<div class=\"elementor-post__badge\">Blonde Hair Care<\/div>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.professionalbyfama.com\/en\/wondher-true-blonde-extreme-radiance-visible-density-the-new-architecture-of-blonde\/\" >\n\t\t\t\tWondHer True Blonde: Extreme Radiance. Visible Density. The New Architecture of Blonde.\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\t<p>Blonde is more than a colour\u2014it\u2019s a statement of light, texture, and dimension. Whether natural, coloured, or lightly lifted, blonde hair requires specialised care to preserve its brilliance and maintain its structural integrity. Without the right support, even the most beautiful blonde can lose luminosity, softness, and strength over time. WondHer True Blonde redefines blonde [&hellip;]<\/p>\n\t\t<\/div>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/www.professionalbyfama.com\/en\/wondher-true-blonde-extreme-radiance-visible-density-the-new-architecture-of-blonde\/\" aria-label=\"Read more about WondHer True Blonde: Extreme Radiance. Visible Density. The New Architecture of Blonde.\" tabindex=\"-1\" >\n\t\t\tLeggi Tutto \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-post__meta-data\">\n\t\t\t\t\t<span class=\"elementor-post-date\">\n\t\t\t\t\t<\/span>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-210747 post type-post status-publish format-standard has-post-thumbnail hentry category-styling-2\" role=\"listitem\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/www.professionalbyfama.com\/en\/wondher-styling-redefine-texture-master-shape-create-without-limits\/\" tabindex=\"-1\" ><div class=\"elementor-post__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"2560\" height=\"853\" src=\"https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/07\/BLOG_styling-scaled.webp\" class=\"attachment-full size-full wp-image-210741\" alt=\"\" srcset=\"https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/07\/BLOG_styling-scaled.webp 2560w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/07\/BLOG_styling-300x100.webp 300w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/07\/BLOG_styling-1024x341.webp 1024w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/07\/BLOG_styling-768x256.webp 768w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/07\/BLOG_styling-1536x512.webp 1536w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/07\/BLOG_styling-2048x683.webp 2048w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/07\/BLOG_styling-370x123.webp 370w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/07\/BLOG_styling-840x280.webp 840w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/07\/BLOG_styling-410x137.webp 410w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/07\/BLOG_styling-600x200.webp 600w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/><\/div><\/a>\n\t\t\t\t<div class=\"elementor-post__badge\">styling<\/div>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.professionalbyfama.com\/en\/wondher-styling-redefine-texture-master-shape-create-without-limits\/\" >\n\t\t\t\tWondHer Styling: Redefine Texture. Master Shape. Create Without Limits.\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\t<p>Great styling isn\u2019t about control alone\u2014it\u2019s about freedom. The freedom to sculpt volume, amplify texture, define movement, and maintain flawless shape without sacrificing softness, flexibility, or natural performance. Because true creative mastery demands products that work with the hair, not against it. Engineered for professionals who refuse limitations, WondHer Styling transforms cosmetic performance into a [&hellip;]<\/p>\n\t\t<\/div>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/www.professionalbyfama.com\/en\/wondher-styling-redefine-texture-master-shape-create-without-limits\/\" aria-label=\"Read more about WondHer Styling: Redefine Texture. Master Shape. Create Without Limits.\" tabindex=\"-1\" >\n\t\t\tLeggi Tutto \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-post__meta-data\">\n\t\t\t\t\t<span class=\"elementor-post-date\">\n\t\t\t\t\t<\/span>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-210735 post type-post status-publish format-standard has-post-thumbnail hentry category-trattamento-2 category-blonde-hair-care tag-stay-blonde-en\" role=\"listitem\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/www.professionalbyfama.com\/en\/wondher-stay-blonde-absolute-undertone-control-the-architecture-of-pure-blonde\/\" tabindex=\"-1\" ><div class=\"elementor-post__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"2560\" height=\"853\" src=\"https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/07\/BLOG_stay-blonde-scaled.webp\" class=\"attachment-full size-full wp-image-210729\" alt=\"\" srcset=\"https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/07\/BLOG_stay-blonde-scaled.webp 2560w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/07\/BLOG_stay-blonde-300x100.webp 300w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/07\/BLOG_stay-blonde-1024x341.webp 1024w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/07\/BLOG_stay-blonde-768x256.webp 768w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/07\/BLOG_stay-blonde-1536x512.webp 1536w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/07\/BLOG_stay-blonde-2048x683.webp 2048w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/07\/BLOG_stay-blonde-370x123.webp 370w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/07\/BLOG_stay-blonde-840x280.webp 840w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/07\/BLOG_stay-blonde-410x137.webp 410w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/07\/BLOG_stay-blonde-600x200.webp 600w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/><\/div><\/a>\n\t\t\t\t<div class=\"elementor-post__badge\">trattamento<\/div>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.professionalbyfama.com\/en\/wondher-stay-blonde-absolute-undertone-control-the-architecture-of-pure-blonde\/\" >\n\t\t\t\tWondHer Stay Blonde: Absolute Undertone Control. The Architecture of Pure Blonde.\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\t<p>Blonde is more than a colour. It\u2019s structure. It\u2019s balance. It\u2019s light engineered to perfection. Creating flawless blonde hair in the salon is only the beginning. True expertise lies in preserving that purity over time, protecting the fibre, and maintaining the integrity of every tone long after the lightening service is complete. As a true [&hellip;]<\/p>\n\t\t<\/div>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/www.professionalbyfama.com\/en\/wondher-stay-blonde-absolute-undertone-control-the-architecture-of-pure-blonde\/\" aria-label=\"Read more about WondHer Stay Blonde: Absolute Undertone Control. The Architecture of Pure Blonde.\" tabindex=\"-1\" >\n\t\t\tLeggi Tutto \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-post__meta-data\">\n\t\t\t\t\t<span class=\"elementor-post-date\">\n\t\t\t\t\t<\/span>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-210722 post type-post status-publish format-standard has-post-thumbnail hentry category-skin-and-hair-care tag-scalpforcolor-en\" role=\"listitem\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/www.professionalbyfama.com\/en\/scalpforcolor-absolute-scalp-control-the-foundation-of-every-great-transformation\/\" tabindex=\"-1\" ><div class=\"elementor-post__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"2560\" height=\"853\" src=\"https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/07\/BLOG_scalpforcolor-scaled.webp\" class=\"attachment-full size-full wp-image-210716\" alt=\"\" srcset=\"https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/07\/BLOG_scalpforcolor-scaled.webp 2560w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/07\/BLOG_scalpforcolor-300x100.webp 300w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/07\/BLOG_scalpforcolor-1024x341.webp 1024w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/07\/BLOG_scalpforcolor-768x256.webp 768w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/07\/BLOG_scalpforcolor-1536x512.webp 1536w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/07\/BLOG_scalpforcolor-2048x683.webp 2048w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/07\/BLOG_scalpforcolor-370x123.webp 370w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/07\/BLOG_scalpforcolor-840x280.webp 840w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/07\/BLOG_scalpforcolor-410x137.webp 410w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/07\/BLOG_scalpforcolor-600x200.webp 600w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/><\/div><\/a>\n\t\t\t\t<div class=\"elementor-post__badge\">skin and hair care<\/div>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.professionalbyfama.com\/en\/scalpforcolor-absolute-scalp-control-the-foundation-of-every-great-transformation\/\" >\n\t\t\t\tScalpforcolor: Absolute Scalp Control. The Foundation of Every Great Transformation.\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\t<p>Just like facial skin, the scalp is constantly exposed to stress, pollution, temperature fluctuations, smoking, and hard water rich in mineral deposits. The result? Congested roots, compromised scalp balance, and hair that gradually loses vitality, shine, and strength. At WondHer, we know that every exceptional technical service begins at the source. True hair performance starts [&hellip;]<\/p>\n\t\t<\/div>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/www.professionalbyfama.com\/en\/scalpforcolor-absolute-scalp-control-the-foundation-of-every-great-transformation\/\" aria-label=\"Read more about Scalpforcolor: Absolute Scalp Control. The Foundation of Every Great Transformation.\" tabindex=\"-1\" >\n\t\t\tLeggi Tutto \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-post__meta-data\">\n\t\t\t\t\t<span class=\"elementor-post-date\">\n\t\t\t\t\t<\/span>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-210710 post type-post status-publish format-standard has-post-thumbnail hentry category-hair-bleaching tag-strengthening-treatment tag-power-bond-en\" role=\"listitem\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/www.professionalbyfama.com\/en\/wondher-power-bond-protective-architecture-and-extreme-fibre-regeneration\/\" tabindex=\"-1\" ><div class=\"elementor-post__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"2560\" height=\"853\" src=\"https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/07\/BLOG_power-bond-scaled.webp\" class=\"attachment-full size-full wp-image-210705\" alt=\"\" srcset=\"https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/07\/BLOG_power-bond-scaled.webp 2560w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/07\/BLOG_power-bond-300x100.webp 300w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/07\/BLOG_power-bond-1024x341.webp 1024w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/07\/BLOG_power-bond-768x256.webp 768w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/07\/BLOG_power-bond-1536x512.webp 1536w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/07\/BLOG_power-bond-2048x683.webp 2048w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/07\/BLOG_power-bond-370x123.webp 370w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/07\/BLOG_power-bond-840x280.webp 840w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/07\/BLOG_power-bond-410x137.webp 410w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/07\/BLOG_power-bond-600x200.webp 600w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/><\/div><\/a>\n\t\t\t\t<div class=\"elementor-post__badge\">hair bleaching<\/div>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.professionalbyfama.com\/en\/wondher-power-bond-protective-architecture-and-extreme-fibre-regeneration\/\" >\n\t\t\t\tWondHer Power Bond: Protective Architecture and Extreme Fibre Regeneration\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\t<p>Technical services\u2014from extreme lightening to radical colour transformations\u2014represent the highest expression of creative hair design. Yet frequent chemical treatments, combined with environmental stressors and constant heat styling, inevitably compromise the hair\u2019s internal architecture. When internal bonds break down, the hair loses strength, vitality, and its ability to retain cosmetic colour. The solution cannot stop at [&hellip;]<\/p>\n\t\t<\/div>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/www.professionalbyfama.com\/en\/wondher-power-bond-protective-architecture-and-extreme-fibre-regeneration\/\" aria-label=\"Read more about WondHer Power Bond: Protective Architecture and Extreme Fibre Regeneration\" tabindex=\"-1\" >\n\t\t\tLeggi Tutto \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-post__meta-data\">\n\t\t\t\t\t<span class=\"elementor-post-date\">\n\t\t\t\t\t<\/span>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-210698 post type-post status-publish format-standard has-post-thumbnail hentry category-color tag-luminity-en\" role=\"listitem\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/www.professionalbyfama.com\/en\/wondher-luminity-the-architecture-of-light-ammonia-free-colour-for-brilliant-reconstructed-hair\/\" tabindex=\"-1\" ><div class=\"elementor-post__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"2560\" height=\"853\" src=\"https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/07\/BLOG_luminity-scaled.webp\" class=\"attachment-full size-full wp-image-210692\" alt=\"\" srcset=\"https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/07\/BLOG_luminity-scaled.webp 2560w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/07\/BLOG_luminity-300x100.webp 300w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/07\/BLOG_luminity-1024x341.webp 1024w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/07\/BLOG_luminity-768x256.webp 768w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/07\/BLOG_luminity-1536x512.webp 1536w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/07\/BLOG_luminity-2048x683.webp 2048w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/07\/BLOG_luminity-370x123.webp 370w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/07\/BLOG_luminity-840x280.webp 840w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/07\/BLOG_luminity-410x137.webp 410w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/07\/BLOG_luminity-600x200.webp 600w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/><\/div><\/a>\n\t\t\t\t<div class=\"elementor-post__badge\">Color<\/div>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.professionalbyfama.com\/en\/wondher-luminity-the-architecture-of-light-ammonia-free-colour-for-brilliant-reconstructed-hair\/\" >\n\t\t\t\tWondHer Luminity: The Architecture of Light. Ammonia-Free Colour for Brilliant, Reconstructed Hair\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\t<p>Professional colour is more than creative expression\u2014it&#8217;s one of the strongest assets shaping how clients perceive your salon. Have you ever considered the untapped potential of clients who only book a cut and blow-dry? Today, in the average salon, around 40% of clients do not choose technical colour services. Winning over this audience requires a [&hellip;]<\/p>\n\t\t<\/div>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/www.professionalbyfama.com\/en\/wondher-luminity-the-architecture-of-light-ammonia-free-colour-for-brilliant-reconstructed-hair\/\" aria-label=\"Read more about WondHer Luminity: The Architecture of Light. Ammonia-Free Colour for Brilliant, Reconstructed Hair\" tabindex=\"-1\" >\n\t\t\tLeggi Tutto \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-post__meta-data\">\n\t\t\t\t\t<span class=\"elementor-post-date\">\n\t\t\t\t\t<\/span>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t<div class=\"e-load-more-anchor\" data-page=\"1\" data-max-page=\"3\" data-next-page=\"https:\/\/www.professionalbyfama.com\/en\/wp-json\/wp\/v2\/pages\/212603\/page\/2\/\"><\/div>\n\t\t\t\t<nav class=\"elementor-pagination\" aria-label=\"Pagination\">\n\t\t\t<span class=\"page-numbers prev\">&laquo; Precedente<\/span>\n<a class=\"page-numbers next\" href=\"https:\/\/www.professionalbyfama.com\/en\/wp-json\/wp\/v2\/pages\/212603\/page\/2\/\">Successivo &raquo;<\/a>\t\t<\/nav>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-94f0146 e-con e-atomic-element e-flexbox-base e-99c765b \" data-id=\"94f0146\" data-element_type=\"e-flexbox\" data-e-type=\"e-flexbox\" data-interaction-id=\"94f0146\" data-e-type=\"e-flexbox\" data-id=\"94f0146\">\n    \t\t<div class=\"elementor-element elementor-element-08b14c3 sc_fly_static elementor-widget elementor-widget-spacer\" data-id=\"08b14c3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\n<\/div>\n<div class=\"elementor-element elementor-element-f4411de e-flex e-con-boxed sc_layouts_column_icons_position_left e-con e-parent\" data-id=\"f4411de\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-dbd8241 elementor-widget-divider--view-line sc_fly_static elementor-widget elementor-widget-divider\" data-id=\"dbd8241\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a508fbc sc_fly_static elementor-widget elementor-widget-text-editor\" data-id=\"a508fbc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><strong>@professionalbyfama<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-710f727 sc_fly_static elementor-widget elementor-widget-html\" data-id=\"710f727\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t\t\t\t<div id=\"instagram-gallery-feed-1\" class=\"instagram-gallery-feed\" data-feed=\"{&quot;id&quot;:1,&quot;account_id&quot;:&quot;17841400635337158&quot;,&quot;source&quot;:&quot;username&quot;,&quot;tag&quot;:&quot;wordpress&quot;,&quot;order_by&quot;:&quot;top_media&quot;,&quot;layout&quot;:&quot;gallery&quot;,&quot;limit&quot;:9,&quot;columns&quot;:3,&quot;spacing&quot;:10,&quot;lazy&quot;:false,&quot;responsive&quot;:{&quot;desktop&quot;:{&quot;columns&quot;:4,&quot;spacing&quot;:10},&quot;tablet&quot;:{&quot;columns&quot;:2,&quot;spacing&quot;:8},&quot;mobile&quot;:{&quot;columns&quot;:1,&quot;spacing&quot;:6},&quot;breakpoints&quot;:{&quot;tablet&quot;:768,&quot;mobile&quot;:480}},&quot;aspect_ratio&quot;:{&quot;width&quot;:1,&quot;height&quot;:1},&quot;highlight&quot;:{&quot;tag&quot;:&quot;&quot;,&quot;id&quot;:&quot;&quot;,&quot;position&quot;:&quot;1,3,5&quot;},&quot;reel&quot;:{&quot;hide&quot;:false},&quot;copyright&quot;:{&quot;hide&quot;:false,&quot;placeholder&quot;:&quot;&quot;},&quot;profile&quot;:{&quot;display&quot;:false,&quot;username&quot;:&quot;&quot;,&quot;nickname&quot;:&quot;&quot;,&quot;website&quot;:&quot;&quot;,&quot;biography&quot;:&quot;&quot;,&quot;link_text&quot;:&quot;Follow&quot;,&quot;website_text&quot;:&quot;Website&quot;,&quot;avatar&quot;:&quot;&quot;},&quot;box&quot;:{&quot;display&quot;:false,&quot;padding&quot;:1,&quot;radius&quot;:0,&quot;background&quot;:&quot;#fefefe&quot;,&quot;profile&quot;:false,&quot;desc&quot;:&quot;&quot;,&quot;text_color&quot;:&quot;#000000&quot;},&quot;mask&quot;:{&quot;display&quot;:true,&quot;background&quot;:&quot;#000000&quot;,&quot;icon_color&quot;:&quot;#ffffff&quot;,&quot;likes_count&quot;:true,&quot;comments_count&quot;:true},&quot;card&quot;:{&quot;display&quot;:false,&quot;radius&quot;:1,&quot;font_size&quot;:12,&quot;background&quot;:&quot;#ffffff&quot;,&quot;background_hover&quot;:&quot;&quot;,&quot;text_color&quot;:&quot;#000000&quot;,&quot;padding&quot;:5,&quot;likes_count&quot;:true,&quot;text_length&quot;:10,&quot;comments_count&quot;:true,&quot;text_align&quot;:&quot;left&quot;},&quot;carousel&quot;:{&quot;centered_slides&quot;:false,&quot;autoplay&quot;:false,&quot;autoplay_interval&quot;:3000,&quot;navarrows&quot;:true,&quot;navarrows_color&quot;:&quot;&quot;,&quot;pagination&quot;:true,&quot;pagination_color&quot;:&quot;&quot;},&quot;modal&quot;:{&quot;display&quot;:true,&quot;profile&quot;:true,&quot;media_description&quot;:true,&quot;likes_count&quot;:true,&quot;comments_count&quot;:true,&quot;comments_list&quot;:false,&quot;text_align&quot;:&quot;left&quot;,&quot;modal_align&quot;:&quot;right&quot;,&quot;text_length&quot;:10000,&quot;font_size&quot;:12},&quot;button&quot;:{&quot;display&quot;:true,&quot;text&quot;:&quot;View on Instagram&quot;,&quot;text_color&quot;:&quot;#ffff&quot;,&quot;background&quot;:&quot;&quot;,&quot;background_hover&quot;:&quot;&quot;},&quot;button_load&quot;:{&quot;display&quot;:false,&quot;text&quot;:&quot;Load more...&quot;,&quot;text_color&quot;:&quot;#ffff&quot;,&quot;background&quot;:&quot;&quot;,&quot;background_hover&quot;:&quot;&quot;}}\">\n\t\t<!-- <FeedContainer\/> -->\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-0c405d1 e-con e-atomic-element e-flexbox-base e-0c405d1-7845661 \" data-id=\"0c405d1\" data-element_type=\"e-flexbox\" data-e-type=\"e-flexbox\" data-interaction-id=\"0c405d1\" data-e-type=\"e-flexbox\" data-id=\"0c405d1\">\n    \t\t<div class=\"elementor-element elementor-element-1b004b6 sc_fly_static elementor-widget elementor-widget-spacer\" data-id=\"1b004b6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\n<\/div>\n<div class=\"elementor-element elementor-element-c767a1c e-con-full e-flex sc_layouts_column_icons_position_left e-con e-parent\" data-id=\"c767a1c\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-1220ae0 e-flex e-con-boxed sc_layouts_column_icons_position_left e-con e-child\" data-id=\"1220ae0\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-603ec7c sc_fly_static elementor-widget elementor-widget-heading\" data-id=\"603ec7c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Need support?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-48de49b sc_fly_static elementor-widget elementor-widget-text-editor\" data-id=\"48de49b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Contact us. Our team is here to support your salon.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-481a5fb e-con e-atomic-element e-flexbox-base e-481a5fb-2b18b72 \" data-id=\"481a5fb\" data-element_type=\"e-flexbox\" data-e-type=\"e-flexbox\" data-interaction-id=\"481a5fb\" data-e-type=\"e-flexbox\" data-id=\"481a5fb\">\n    <div class=\"e-con-with-custom-width elementor-element elementor-element-57368d2 e-con-full e-flex sc_layouts_column_icons_position_left e-con e-parent\" data-id=\"57368d2\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a90655a elementor-widget__width-inherit sc_fly_static elementor-widget elementor-widget-image\" data-id=\"a90655a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"413\" height=\"688\" src=\"https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/06\/contattaci.png\" class=\"attachment-full size-full wp-image-207432\" alt=\"\" srcset=\"https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/06\/contattaci.png 413w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/06\/contattaci-180x300.png 180w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/06\/contattaci-370x616.png 370w, https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2026\/06\/contattaci-410x683.png 410w\" sizes=\"(max-width: 600px) 100vw, 413px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"e-con-with-custom-width elementor-element elementor-element-ea6cdcf e-con-full e-flex sc_layouts_column_icons_position_left e-con e-parent\" data-id=\"ea6cdcf\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-97d8f4c elementor-widget__width-initial eael-contact-form-7-button-align-left eael-contact-form-7-button-custom sc_fly_static elementor-widget elementor-widget-eael-contact-form-7\" data-id=\"97d8f4c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"eael-contact-form-7.default\">\n\t\t\t\t\t<div class=\"eael-contact-form-7-wrapper\">\n                <div class=\"eael-contact-form eael-contact-form-7 eael-contact-form-97d8f4c placeholder-show eael-contact-form-align-default\">\n<div class=\"wpcf7 no-js\" id=\"wpcf7-f3218-o1\" lang=\"it-IT\" dir=\"ltr\" data-wpcf7-id=\"3218\">\n<div class=\"screen-reader-response\"><p role=\"status\" aria-live=\"polite\" aria-atomic=\"true\"><\/p> <ul><\/ul><\/div>\n<form action=\"\/en\/wp-json\/wp\/v2\/pages\/212603#wpcf7-f3218-o1\" method=\"post\" class=\"wpcf7-form init wpcf7-acceptance-as-validation\" aria-label=\"Modulo di contatto\" novalidate=\"novalidate\" data-status=\"init\">\n<fieldset class=\"hidden-fields-container\"><input type=\"hidden\" name=\"_wpcf7\" value=\"3218\" \/><input type=\"hidden\" name=\"_wpcf7_version\" value=\"6.1.6\" \/><input type=\"hidden\" name=\"_wpcf7_locale\" value=\"it_IT\" \/><input type=\"hidden\" name=\"_wpcf7_unit_tag\" value=\"wpcf7-f3218-o1\" \/><input type=\"hidden\" name=\"_wpcf7_container_post\" value=\"0\" \/><input type=\"hidden\" name=\"_wpcf7_posted_data_hash\" value=\"\" \/><input type=\"hidden\" name=\"_wpcf7_recaptcha_response\" value=\"\" \/>\n<\/fieldset>\n<div class=\"wpcf7-inline-wrapper\">\n\t<p><span class=\"wpcf7-form-control-wrap\" data-name=\"your-name\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required form-fluid\" id=\"your-name\" aria-required=\"true\" aria-invalid=\"false\" placeholder=\"Name and Surname *\" value=\"\" type=\"text\" name=\"your-name\" \/><\/span>\n\t<\/p>\n<\/div>\n<div class=\"wpcf7-inline-wrapper\">\n\t<p class=\"wpcf7-inline-field\"><span class=\"wpcf7-form-control-wrap\" data-name=\"your-city\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required form-control\" id=\"your-city\" aria-required=\"true\" aria-invalid=\"false\" placeholder=\"City *\" value=\"\" type=\"text\" name=\"your-city\" \/><\/span>\n\t<\/p>\n\t<p class=\"wpcf7-inline-field\"><span class=\"wpcf7-form-control-wrap\" data-name=\"your-country\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required form-control\" id=\"your-country\" aria-required=\"true\" aria-invalid=\"false\" placeholder=\"Country *\" value=\"\" type=\"text\" name=\"your-country\" \/><\/span>\n\t<\/p>\n<\/div>\n<div class=\"wpcf7-inline-wrapper\">\n\t<p class=\"wpcf7-inline-field\"><span class=\"wpcf7-form-control-wrap\" data-name=\"your-email\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-email wpcf7-validates-as-required wpcf7-text wpcf7-validates-as-email form-control\" id=\"your-email\" aria-required=\"true\" aria-invalid=\"false\" placeholder=\"Email *\" value=\"\" type=\"email\" name=\"your-email\" \/><\/span>\n\t<\/p>\n\t<p class=\"wpcf7-inline-field\"><span class=\"wpcf7-form-control-wrap\" data-name=\"your-phone\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required form-control\" id=\"your-phone\" aria-required=\"true\" aria-invalid=\"false\" placeholder=\"Phone Number *\" value=\"\" type=\"text\" name=\"your-phone\" \/><\/span>\n\t<\/p>\n<\/div>\n<p class=\"wpcf7-inline-field\"><label>Tell us something more about you*<\/label><br \/>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"your-role\"><select class=\"wpcf7-form-control wpcf7-select wpcf7-validates-as-required form-control\" id=\"your-role\" aria-required=\"true\" aria-invalid=\"false\" name=\"your-role\"><option value=\"Private\">Private<\/option><option value=\"Salon Owner\">Salon Owner<\/option><option value=\"Distributor\">Distributor<\/option><\/select><\/span>\n<\/p>\n<p><span class=\"wpcf7-form-control-wrap\" data-name=\"your-message\"><textarea cols=\"40\" rows=\"8\" maxlength=\"2000\" class=\"wpcf7-form-control wpcf7-textarea wpcf7-validates-as-required\" id=\"your-message\" aria-required=\"true\" aria-invalid=\"false\" placeholder=\"Message*\" name=\"your-message\"><\/textarea><\/span>\n<\/p>\n<p><span class=\"wpcf7-form-control-wrap\" data-name=\"acceptance-202\"><span class=\"wpcf7-form-control wpcf7-acceptance\"><span class=\"wpcf7-list-item\"><input type=\"checkbox\" name=\"acceptance-202\" value=\"1\" aria-invalid=\"false\" \/><\/span><\/span><\/span> * By sending your request, you confirm that you have read the <a href=\"http:\/\/www.professionalbyfama.com\/en\/cookie-policy\/\">privacy policy<\/a> and consent to the processing of data.<br \/>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"newsletter\"><span class=\"wpcf7-form-control wpcf7-acceptance optional\"><span class=\"wpcf7-list-item\"><input type=\"checkbox\" name=\"newsletter\" value=\"1\" aria-invalid=\"false\" \/><\/span><\/span><\/span> I consent to the use of the data entered for marketing communications\n<\/p>\n<p><em style=\"font-size:11px\">All * fields are required<\/em>\n<\/p>\n<p><input class=\"wpcf7-form-control wpcf7-submit has-spinner btn btn-accent btn-block\" type=\"submit\" value=\"Submit\" \/>\n<\/p><div class=\"wpcf7-response-output\" aria-hidden=\"true\"><\/div>\n<\/form>\n<\/div>\n<\/div>\n            <\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\n<\/div>\n<div class=\"elementor-element elementor-element-cc8a498 e-con e-atomic-element e-flexbox-base e-cc8a498-d086b9a \" data-id=\"cc8a498\" data-element_type=\"e-flexbox\" data-e-type=\"e-flexbox\" data-interaction-id=\"cc8a498\" data-e-type=\"e-flexbox\" data-id=\"cc8a498\">\n    \t\t<div class=\"elementor-element elementor-element-d9153cc sc_fly_static elementor-widget elementor-widget-spacer\" data-id=\"d9153cc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\n<\/div>\n<div class=\"elementor-element elementor-element-01d5773 e-con e-atomic-element e-flexbox-base e-fd45e99 \" data-id=\"01d5773\" data-element_type=\"e-flexbox\" data-e-type=\"e-flexbox\" data-interaction-id=\"01d5773\" data-e-type=\"e-flexbox\" data-id=\"01d5773\">\n    \n<\/div>\n\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Professional colour is more than creative expression\u2014it&#8217;s one of the strongest assets shaping how clients perceive your salon. Have you ever considered the untapped potential of clients who only book a cut and blow-dry? Today, in the average salon, around 40% of clients do not choose technical colour services. Winning over this audience requires a [&hellip;]<\/p>\n","protected":false},"author":1271,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_header_footer","meta":{"footnotes":""},"class_list":["post-212603","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Products | Professional By Fama<\/title>\n<meta name=\"description\" content=\"Explore the Professional by Fama professional product catalog: complete lines for coloring, blonding, treatment, styling, and scalp care.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.professionalbyfama.com\/en\/products\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta 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