Il brand del colorista

We create unique colors, born to be ambassadors of Italian style, craftsmanship and ability to innovate. With its extensive distribution system and international sales network, PBF is able to satisfy all requirements and meet the highest commercial standards, guaranteeing its expertise and assistance with a top-level service in over 30 different countries.


Finding new color shades, reading the trends, constantly rising quality standards, astonishing people: that’s our commitment.

PBF aims to support the professionals in their daily work, providing them with all the necessary tools and offering to their customers an exclusive and complete color service: top skills, experience and products, supported by Italian taste, deep care of details, beauty inspired.

Thanks to PBF, “made in Italy” becomes synonym of excellence in the hair care too.